Tag: "Kalena Jordan’s Blog"

Facebook Places Takes Geolocation Networking to 500 Million

facebook-places-grabAmid great live streaming fanfare and back slapping, Facebook officially launched their location-based social networking application Facebook Places today.

TechCrunch were keen to point out that they spotted the product before the launch even began, but the fact that Facebook were working on geo-networking functionality has been a poorly kept secret for a while now.

Google Apps Help the Government Reach Cloud Nine

googleYesterday Google announced a new suite of Google Apps designed specifically for US Government agencies.

Google Apps for Government is the first suite of cloud computing applications to receive Federal Information Security Management Act (FISMA) certification and accreditation from the U.S. government.

Clever Use of AdWords Lands Man Top Advertising Job

job searchWhat’s a job at the top of your field worth to you?

To unemployed advertising executive Alec Brownstein, it was worth around USD 6. That’s what Alec paid Google AdWords to get the attention of New York’s top advertising agencies and score himself two job offers.

Reader Rescue: Does Ask.com Accept XML Sitemaps?

QuestionHi Kalena

I have uploaded my XML sitemap to Google, Yahoo and more recently Bing, thanks to your blog post about the Bing Webmaster Center.

However, I’m wondering if Ask.com accept XML sitemaps and if so, how do I upload mine to Ask?

thanks
Georgia

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Outdated Google Analytics Tracking Code Could be Costing You Thousands

Do you run an ecommerce site? Do you use Google Analytics code on your pages? Does your site contain secure pages that start with https? If your answer is yes to any of these questions, then you’ll probably shudder in horror when you read this.

Zen and the Art of Web Site Analytics

smiling-buddhaSite analytics have always freaked me out a little.

I mean, the sheer amount of data you are presented with about your web site can be overwhelming if you don’t know what to look for. Or even if you DO know what to look for.

Google Display Network to Showcase Media to Advertisers

Google has announced that all their non-search display advertising will be collectively called the Google Display Network from now on, replacing the existing Google Content Network.

The new network covers Google display ads on Google Maps, YouTube, Gmail, Google Finance, Blogger and other ad partner sites. Google made the announcement on their Inside AdSense blog, claiming the move was to make their display media clearer to advertisers:

Reader Rescue: How Do I Target Specific Suburbs Using SEO and PPC?

QuestionHi Kalena

My husband runs his own business. He is an electrician working in the Eastern Suburbs of Sydney, Australia, doing mostly domestic electrical work.

We employ a pay per click agency as well as a web page optimiser until such time as I am confident to do it my self. We monitor each very carefully to try and find out what works for us.

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