Tag: "eCommerce"

Karen Millen to increase online sales with new search engine

Nicola Brittain, Computing, Tuesday 10 August 2010 at 14:49:00

SLI Systems search engine learns from visitor site behaviour

Karen Millen expects to see a 50 per cent increase in online sales following the implementation of a new search function by the fashion chain in May.

The figure comes from conversion rates experienced in the US following the introduction of the technology to the US site last year.

The search technology, provided by SLI Systems, learns from visitor site behaviour and is currently set to prioritise searches in order of search numbers.

Zara and H+M to move into online retail

Nicola Brittain, Computing, Monday 9 August 2010 at 17:10:00

Fashion retailers target UK’s increasingly web-savvy consumers

High street fashion retailers Zara and H+M are to join the hoards of retailers that already have an online presence, according to an report in the Guardian.

UK businesses allowed to use trademark terms in AdWords

Dawinderpal Sahota, Computing, Monday 9 August 2010 at 15:02:00

Brand-owning companies such as LVMH concerned about sites selling counterfeit products

Google is updating its AdWords policy in the UK and Ireland to allow certain advertisers to use third-party trademark brand names and words in their advertisements displayed via Google’s AdWords service.

Tesco mobile strategy focuses on Nokia, not iPhone

Dawinderpal Sahota, Computing, Monday 9 August 2010 at 12:34:00

iPhone users are not typical Tesco shoppers

Tesco has admitted that the iPhone does not take prime position in its mobile strategy, claiming that more Tesco shoppers are Nokia users.

Microsoft talks up IE9 as preview downloads hit 2.4 million

Dave Bailey, Computing, Thursday 5 August 2010 at 11:53:00

The plaform has been tweaked for increased speed and interoperability

Microsoft released its fourth and final platform preview of IE9 today, with enhancements designed to deliver increased interoperability and hardware accelerated performance.

Entertainment companies finally embrace the net

Dawinderpal Sahota, Computing, Thursday 5 August 2010 at 11:16:00

At last – a way for the entertainment industry to join the rest of us in utilising the web

ITV set to launch online micropayments system

Dawinderpal Sahota, Computing, Wednesday 4 August 2010 at 15:56:00

Broadcaster looks to reduce its dependence on advertising by exploring new revenue systems, such as micropayments

ITV is planning to launch an online micropayments system as it looks to reduce its dependence on advertising.

Mobile banking uptake increasing, despite risks

Stuart Sumner, Computing, Tuesday 3 August 2010 at 17:52:00

The adoption of mobile banking has exceeded expectations, despite the threat of cyber crime

The latest research conducted by Sybase 365, a mobile commerce provider for financial institutions, shows that demand for mobile banking services has exceeded forecasts.

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